THE MIDNIGHT OILS

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RURAL LIFESTYLE EXPO 2014

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After two successful years The Ballarat Agricultural and Pastoral Society proudly presents The Rural Lifestyle Expo 2014. Each year we exhibit and showcase the best produce from in and around Central Western Victoria with a celebration of artisan and gourmet eats and drinks.

This year’s Expo features an array of exciting new events, presentations and activities all highlighting our theme ingredient, the humble local potato. With potato fun for the kids, tutorials from industry professionals, local chef cook offs and master classes, local producer demonstrations and hands on displays, this year’s Expo is a must for all passionate food lovers and a great opportunity to join the Ballarat food movement.

2014 sees the introduction of the inaugural Ballarat Agricultural and Pastoral Society Paddock to Plate Awards. Proudly sponsored by Nature’s Cargo, the awards will celebrate the best stall-holders who meet the judging criteria in manufacturing and producing. Competitors will be judged by an expert panel for businesses aged naught to two years old and two years old and over. Awards will also be judged for best exhibitor, best chef, best demonstration and best display.

So get down to the showgrounds April 5th and join your host Simon Beaton in celebrating the regions best produce in Ballarat’s greatest food spectacular.

 

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Jodie is a Graphic Designer for local web design business Alphaville. She loves blogging for Stylopath, iopshopalot and ballaratfood.

Prior to her return to Ballarat and gaining her design qualifications at the Arts Academy, Jodie was a retail buyer for Target Australia for over decade. Sourcing product ranges for over 100 Target stores and over 50 Myer stores nationally in Toys, Electronics and Health and Beauty.


Jodie developed marketing concepts for National House Brand Target toy ranges and managed the department’s National Catalogue activity, including Australian retail’s biggest instore event, The Target Toy Sale.


She travelled regularly to USA, Europe, China and Japan reporting trends and devising concepts for many Australia first licensing events for Target and Myer Licensing Committees. In 2002 Jodie was awarded the Disney Mousecar Award for best retail executive for her work with Disney creating “World of Disney” concept stores within all Target Stores nationally.


Jodie completed her Commerce degree majoring in Commercial Law and Finance at Deakin University in Geelong and was determined to mix her financial education with a more varied role in the world of product and licensing.

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Guest Wednesday, 01 October 2014